About Kretax

It has a modern and innovative integrated facility with state-of-the-art machinery parks and an in-house chemistry laboratory.

Kretax Adhesives is a brand of Güzelcan A.Ş., which has always been the pioneer and leader of its sector with its 100-year history and knowledge and experience lasting for generations.

In 2022, having a closed area in the Torbalı district of İzmir, Kretax has a modern and innovative integrated facility with the chemistry laboratory and state-of-the-art machinery parks it has incorporated.

Kretax Adhesives produces adhesives for the footwear, automotive, furniture, and mattress sectors. Kretax Adhesives has the capacity and competence to produce adhesives meeting all your needs.

In the face of your changing needs, it is not only your supplier but also your solution partner in your production with its R&D laboratory and technical team.

Our Story

Our brand story starts from our family tradition and extends towards the future in an adventure that is still ongoing.

The name KRETAX ADHESIVES contains a story suitable for its past. The family came to Anatolia by migrating from Crete generations ago. Crete is referred to as "Krētē" in ancient Greek. We have slightly stretched the root of this word, which takes its strength from the family history, and added the letter "X" symbolizing the future to its end. Our brand story starts from our family tradition and extends towards the future in an adventure that is still ongoing.

Our Vision

There are many brands and names in the adhesive industry.

Our vision is to continuously move forward with our product quality and performance and to be one of the first two manufacturers leading the sector. As a continuation of this vision, it is to be one of the first three manufacturers that comes to mind first in the foreign adhesive market, primarily in the European market.

Our Mission

It is our primary mission to carry our principle of honesty, the basis of our company's existence, which we have maintained for 100 years and 4 generations, to our future generations without compromising it.

However, it is our mission that will continue to grow together with the companies we work with by creating employment with environmentally sensitive, innovative projects that will create value for future generations.

Our Values

Honesty and quality are the starting point of our business.

We are a company focusing on customer needs, developing in the sector with high quality and innovative R&D studies for their needs, and having 100 years of experience.  In our processes, we continuously improve efficiency, performance, and quality without compromising them at all. We make the happiness and dignity of our employees permanent. We are an institution that is aware of its responsibility towards environmental values, believing in the need to leave a livable world to future generations.